Plaza Premium Group unveils Intervals at Hong Kong International Airport - A Cocktail Bar on the World's Longest Airside Bridge
The Plaza Premium Group has just unveiled a brand new concept at Hong Kong International Airport (HKIA) - Intervals, a world-class cocktail bar that elevates (quite literally) the airport experience with a unique food and drink programme on the Sky Bridge - it is on the world’s longest airside bridge that spans 28 metres above the ground.
Intervals is a new creative concept from pioneering airport hospitality leader Plaza Premium Group (PPG), developed by Mei Mei Song, Director of Global Brands and Transformation and the next-generation of the group, together with creative director Victoria Chow, founder of acclaimed Hong Kong bar The Woods.
Intervals, designed by Australian architect Mitchel Squires, has taken three years to conceptualise. The name ‘Intervals’ is inspired by the idea that the time of day becomes fluid while travelling, and that key actions are measured in intervals of time. Whether it’s how long it takes to clear security, the transit time, the time it takes to get to the gate, or the time between boarding time and final call.
In line with PPG’s core mission to “make travel better”, Intervals is a comprehensive dining concept purposefully designed for the airport setting: from the food and beverage offerings, to interactive and engaging experiences, everything from the menu design to a dedicated Intervals platform that provides knowledge about the drinks alongside beverage-focused travel inspirations, as well as partnerships with homegrown businesses and talent, coupled with immersive interior design and the unbeatable sky bridge view.
This project will also complement HKIA’s expansion plan highlighted by the completion of the third runway, which will allow the airport to accommodate an additional 30 million passengers each year. To strengthen the airport’s positioning as the best airport in the world, it is crucial to provide more top-notch experiences to attract traffic into the Greater Bay Area, and PPG stands at a point of inflection to innovate new concepts and experiences to host future travel behaviour for the next 25 years ahead.
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