Wyndham Worldwide who also owns the Wyndham Hotel Group (alongside all 15 brands) has recently announced a brand new loyalty program - Wyndham Rewards. With the introduction of four distinct levels of loyalty, members will be able to take advantage of a range of tangible benefits. There are currently two Wyndham properties in Singapore - Ramada Singapore at Zhongshan Park as well as Days Hotel Singapore at Zhongshan Park.
1. Membership Levels - Blue, Gold, Platinum and Diamond
There are four membership levels in the Wyndham Rewards programme that ranges from Blue to Diamond. The top-tier requires 40 eligible room nights and it comes with the possibility of a suite upgrade (even on award nights), welcome amenity benefits as well as the ability to give someone instant Gold.
2. Free Nights at Fixed Rate - 15,000 Points
Unlike all other hotel loyalty programs that I know of, Wyndham Rewards offer a fixed redemption rate - you can redeem for a room night at any Wyndham property for 15,000 Points. Since you earn 10 points per US$1, you get a room night with every US$1,500 spent - depending on what you redeem for, this may actually be pretty decent.
3. Free Local Experiences
Whenever you redeem points at one of Wyndham Rewards' top 25 global destinations, you will receive either special discounts or engaging local experiences at no additional charge - this ranges from indoor skydiving in Orlando to breakfast with the Orangutans at Singapore Zoo.
One of the newest hotels to open in Singapore this year is Far East Hospitality's new Sentosa property - The Outpost Hotel. Home to 193 guest rooms and suites, The Outpost Hotel officially joins Small Luxury Hotels of the World (SLH) today to be alongside over 500 independently spirited hotels in over 80 countries across the globe.
After approximately 10 months of extensive renovations, The St. Regis Singapore has fully converted the hotel's indoor tennis courts into a luxurious double-height ceiling event venue that pays homage to the house of Caroline Astor. Caroline's Mansion is the latest addition to an exclusive suite of event spaces and it sits adjacent to the property's main building with a private entrance by the hotel driveway.
The St. Regis Hong Kong is resolved to set a new benchmark in luxury hospitality for the next generation of St. Regis hotels globally. This landmark opening in Hong Kong is scheduled for April 2019 and it will reflect of vision of St. Regis through the eyes of world-famous interior designer, André Fu. The property is located in the Wan Chai district, one of Hong Kong's busiest commercial districts, and it blends architectural creativity, cultural diversity and timeless elegance.
Singapore Airlines and wellness brand COMO Shambhala (which forms part of the COMO Group) have signed a Memorandum of Understanding on a wide-ranging partnership aimed at enhancing the customer experience for travellers. This partnership will see the award-winning wellness cuisine to be introduced on selected Singapore Airlines flights in the second half of this year.
In view of prioritising simplicity, inclusivity, value, immediacy and access for guests, Millennium Hotels and Resorts implemented a brand new single-tier loyalty membership with the refreshed My Millennium Guest Reward Programme. This newly-revamped programme aims to simplify the way members earn and burn points with stay enhancements or lifestyle rewards by allowing them to choose the benefits which are most important to them.
The premier bar and lounge at the luxurious Sofitel Singapore City Centre, 1864, has just launched its initial series of craft beers. Created in collaboration with local brew house, Trouble Brewing, the Crocodile Sunset Summer Ale, Banana Sunday Session IPA and Tropicana Botanical Pilsner have drawn inspiration from works by artist-in-residence Arianna Caroli which complements the hotel’s botanical theme.
The Four Seasons Hotel Singapore has recently re-opened their flagship restaurant, One-Ninety. The newly-transformed and revamp space now features a botanical-inspired ambience as well as wholesome Provençal cuisine enlivened by an Asian twist. The latest dining destination along Singapore's most famous shopping strip has design elements that is prevalent in its refurbished rooms and suites (check out my review of the Four Seasons Executive Suite!).
One of the leading international hospitality group, SBE, has just announced the launch of a brand new luxury hotel brand at the Berlin Hospitality Conference. In partnership with Accor, The House of Originals will be a luxury collection of SBE properties that feature a bold spirit that challenges and inspires. SBE is thrilled to launch this new hotel brand collection which will include the Sanderson and St. Martins Lane in London, 10 Karakoy in Istanbul, and the Shore Club in Miami Beach.
Anantara Hotels, Resorts & Spas will be entering the luxury hospitality sector on the Indian Ocean island of Mauritius with the opening of the brand-new Anantara Mauritius Resort which is scheduled to open in Q4 of 2019. This luxury property will be located near Blue Bay Marine Park and it will be a part of an integrated coastal development, just 15 minutes from Sir Seewoosagur Ramgoolam International Airport.
In view of its latest acquisitions and the changing dynamic landscape of customer loyalty, AccorHotels will be replacing its existing Le Club AccorHotels loyalty program with ALL (Accor Live Limitless) by the end of the year. The new lifestyle loyalty program will be developed into a fully integrated global platform that integrates rewards, services, and experiences across the entire ecosystem to bring value to members.