Singapore Airlines Unveils New Brand Campaign - We Look Forward to Seeing You in the Air Again
Singapore Airlines has just unveiled its latest brand campaign this morning, titled We Look Forward to Seeing You in the Air Again, which follows a group of travellers from their home to the aircraft. As part of this brand campaign, the flag carrier of Singapore also reiterates the suite of health and safety initiatives that it has introduced to give customers confidence and peace of mind as they fly again.
Click HERE to find out more about Singapore Airlines' new brand campaign!

Photo Credit: Singapore Airlines
Singapore Airlines (SIA) has focused on reimagining and enhancing the travel experience for its customers over the last 20 months. They have prioritised the integration of robust health and safety measures and innovative digital initiatives into the end-to-end journey, providing greater reassurance and supporting a more seamless travel experience during these times. The health and safety measures have also been recognised by several industry-level awards, such as the SkyTrax 5-Star Health and Safety rating and Diamond rating in APEX Health Safety audit.
IHG One Rewards is running a limited-time promotion where eligible members can receive up to a 100% bonus on purchased points—bringing the effective cost down to just 0.5 US cents per point. This offer is valid through 22 May 2025 and the annual purchase cap has also been increased to 200,000 points. Here’s why this could be a great opportunity if you have specific redemptions in mind.
Cathay Pacific has officially reopened The Bridge lounge at Hong Kong International Airport (HKIA) as of 7 May 2025. Fully redesigned with a refined “living room” aesthetic, the 27,000+ sq ft space features new dining concepts like The Nook, upgraded shower suites, and a dedicated First Class section. Perfectly timed ahead of The Wing renovations, this revitalised lounge is once again a must-visit for eligible Cathay Pacific and oneworld travellers transiting through HKG.
Discover the Cathay Pacific Lounge at Taipei Taoyuan International Airport Terminal 1 — a thoughtfully designed space offering a full-service bar, iconic Noodle Bar, and refined seating for oneworld travellers.
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SO/ Auckland brings a bold, fashion-forward twist to the city’s hotel scene, offering a vibrant stay right in the heart of Auckland’s CBD. With its comfortable rooms, strong design identity, and convenient location near Britomart and the waterfront, the hotel delivers a solid option for travellers who want to be close to the action. Those with ALL Platinum status or higher will find the added benefits valuable, but for other travellers, it’s worth weighing up the price against the wider hotel options in the city.
Hotel Indigo, part of IHG Hotels & Resorts’ luxury and lifestyle portfolio, has officially opened Hotel Indigo Auckland — the brand’s first property in New Zealand. Located in the heart of Midtown on Albert Street, the 225-room hotel combines historic elements with contemporary design, offering a boutique accommodation experience in Auckland's central business district.
Dreaming of a lavish Corsica Getaway? Here’s how to plan a trip that’s all about elegance, exclusivity, and unforgettable experiences.
From 1 May 2025, UOB will be cutting bonus interest rates on the UOB One Account, reducing the maximum effective interest rate from over 4.0% p.a. to just 3.3% p.a. for most customers.
RYSE, Autograph Collection delivers a polished and thoughtfully curated stay right in the heart of Hongdae, Seoul’s most youthful and energetic district. The hotel blends boutique charm with brand-level consistency, offering stylish rooms, standout design, and a strong sense of place that reflects the creative pulse of the neighbourhood.
There’s a certain kind of freedom that comes with a bar by the beach. Flip-flops, salt in the air, a drink in hand—it’s all about kicking back and enjoying the moment. But not every beach bar gives you that ideal mix of comfort, good food, solid drinks, and atmosphere. If you’ve ever found yourself sitting under a half-broken umbrella drinking from a warm bottle, you know what a letdown it can be.