Marriott expands 'Fairfield by Marriott' brand into China
Following a development agreement between Marriott International and the Eastern Crown Hotels group, the plan to bring 140 hotels in to the country has been cemented. The introduction of Fairfield by Marriott will see the brand's expansion into the mid-scale hotel segment in China and each property is expected to have a room inventory of 100 to 150.
Courtyard Beijing Northeast | Photo Credit: Marriott
As a global leader of the mid-tier hotel segment, Fairfield by Marriott is the brand's second largest distributed brand with over 750 hotels globally. There are currently six Marriott brands in China with three more signed and scheduled to join - Autograph Collection Hotels, Edition, and BVLGARI Hotels & Resorts. Fairfield by Marriott will be the tenth brand to join the portfolio.
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